Go2 Online Marketing Blog! Featured Posts

I think it’s pretty fair to say that I’ve harped a lot about the importance of quality content in the past. When it comes to leads, links, and general audience engagement, digital marketers and SEO experts simply can’t afford to sidestep it. While I do detest the overuse of ‘content is king’ there’s no arguing ...

As a small business owner you know what a struggle it can be to keep up with your customers and the ever-evolving technology they’re using and, on top of that, Facebook keeps changing their algorithm and unless you pay them for advertising it’s NOT working in your favor. That means you’ll have to improve your online ...

The biggest social network in the world, Facebook, tried to connect millions of Indians to the internet and it all went wrong. This is described as Facebook’s BIGGEST SETBACK. Directly quoted from The inside story of Facebook’s biggest setback published 12 May 2016 on The Guardian by Rahul Bhatia. “Later that day, Zuckerberg returned to New ...

Twenty-five years after the introduction of the World Wide Web, the Information Age is coming to an end. Thanks to mobile screens and Internet everywhere, we’re now entering what I call the “Experience Age.” When was the last time you updated your Facebook status? Maybe you no longer do? It’s been reported that original status updates by ...

With virtually every single man or woman using numerous social media websites, essential industrial sectors on earth, such as the health care industry should also integrate social networking in their advertising, marketing, and networking. Being one of the topmost industries; healthcare is attracting a large number of audience in social media. 34% of its customers ...

We recently read an article that highlights 12 things about your website that really annoys your visitors; and if it wasn’t your website it would probably annoy you too! The unofficial guide on what NOT to do when designing your website. 1. Your website takes FOREVER to load. Because we absolutely love waiting for pages to ...

When it comes to branding, color is a matter of life or death. When remembering a brand you recall a specific set of colors, for example, when you think of McDonalds you think of red and yellow. Have a look at these examples, they use red and blue tones that provides a gorgeous offset ink ...

A brand to a company is like a soul to a body and hence, every marketer strives to build the brand through various marketing activities. As a matter of fact, a brand includes a number of aspects of which logo of a company is an integral part. This particular article will seek to answer the ...

In the 1990s, real estate agents posted ads in the newspaper and slapped their faces on the backs of benches. In the 2000s, agents still put ads in papers and spruced up bus stops with their smiles, but began shifting their operations to the Internet – promoting themselves on websites and, later, social media. In the 2010s, ...

On a scale from 1 to 10 how user friendly is your website? Do they leave happy and find what they need or do they leave frustrated and annoyed at their poor experience? If the answer is the latter you will not find new business enquiries from your website easily. View your site as if you’re a ...