Go2 Online Marketing Blog! Featured Posts

What do you think of when you hear the term SEO? Many people think of keywords and focus a large part of their time trying to perfect the keywords they choose. If you’ve been focusing on keyword optimization and the results you want aren’t there, you should turn to some other things to significantly improve your SEO. ...

Each year, toy makers come up with all manner of new ideas to grab children’s attention and get on that all-important Christmas list. Ask your child what they want this year and you’ll get a long list. Some of those toys will be great, but a fair few will be passing fads rather than good ...

With the change and evolution of modern technologies, small and medium businesses are doing everything they can to keep up, which can be said true for the rest of human society. Brick-and-mortar businesses are either changing their business models to an online one, or beefing up existing marketing efforts with digital marketing strategies – in an attempt to capture ...

Microsoft released today, November 15, the first Insider test build of its next Windows Server feature update. Build 17035 of Windows Server is equivalent of its PC counterpart, codenamed “Redstone 4.” Both the client and server feature updates are expected to be designated 1803 (for March, 2018) and to begin rolling out to mainstream users around ...

Over a year ago I wrote a piece for Forbes that warned of serious security concerns created by the Apple AAPL -0.21%iPhone’s TouchID fingerprint authentication; I speculated then that hackers could gain unauthorized access to users’ data by using lifted fingerprints. Days later, hackers successfully did just that. This week, Qualcomm announced a new smartphone fingerprint authentication technology that might offer dramatic improvements ...

Logitech’s Circle security cameras now work with your voice through Google Assistant. That means you can ask the virtual assistant to show you what’s going on around the house and view the camera feed right on your TV. The feature will work on any device with Google Assistant installed, like Google Home smart speakers, Android phones, or ...

Online marketing has taken advertising to a whole new level. The online directory has replaced the telephone book. Your business advertisement will no longer end up in the latest heap of recycling but will instead be available online 24/7 to potential customers in far reaches. The role of the digital marketer has also shifted according ...

In this modern age, it is impossible to deny that digitalization has become a focal point in our lives, with the Internet being at the center of this revolution. Most of the aspects of a person`s life have become heavily dependent on the Internet and the business world has not been left behind. Online businesses ...

Our last blog post discusses what User Experience was and how to utilise it in the simplest way possible. However, it did not include the factors that make UX influential.  It has been said that UX may determine the success or failure of a business, or its product. Do know whether your product is a ...

In the world of business, you must first understand the product you want to supply or the service you want to provide, but most importantly you must know who you want to attract.  Who is your target market? In acquiring a target market, businesses attract a certain demographic because the product or service they are ...