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Maximize Your Mobile E-Commerce Efforts for Better ROI
As marketers, we all have to be well-aware that the way consumers shop for products has totally evolved. Gone are the days when consumers have to go to physical stores to purchase products. With several breakthroughs in technology and the never-ending developments in online marketing industry, shopping has made its way through mobile. According to ...

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The 6 Biggest Content Marketing Mistakes You Can Easily Avoid
Content marketing has become an increasingly popular strategy for businesses to interact with their customers. However, unlike other kinds of marketing which primarily focus on selling, content marketing is more about providing the target audience with relevant and helpful information. Once their attention has been captured, it is then easier to convince them to take ...