If video killed the radio star, what’s next in the crosshairs?
Only the very fabric of the king of all media, television. Online moving pictures have come a long way since the days of grainy, buffering dial-up video. In 2017, online video viewing was reckoned by Zenith to increase by 20%, with consumers spending on average a whopping 47.4 minutes a day watching online video.
That trend is being driven by on-the-go mobile consumption but also by a roster of content that is beginning to slide all the way up the spectrum to premium-quality content that is only available online.
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