Interesting Social Media Facts and Statistics

different social media platforms' logos hanging from string

Fact; every click, every view and every sign-up on the internet is recorded somewhere. This can be considered either creepy or extremely interesting.

Take a look at these Social Media facts and statistics, they will blow your mind!

According to an article on Social Times; 91% of Retail Brands use two or more Social Media Channels. The Social Media habits of 50 top retail brands in five major categories was tracked and then compared to a 2014 study to see “how well the brands were listening to consumers.”

In the past year alone, Social Media users have risen by 176 millionGlobal Web Index said on their website that Internet users have an average of 5.54 Social Media accounts.

Globally there are 1.65 billion active Social Media accounts.

Social Media Business Statistics

1. 78% Of people who complain to a brand via Twitter expect a response within an hour.

2. 96% of the people that discuss brands online do not follow those brands’ owned profiles.

3. Only 20 Fortune 500 companies actually engage with their customers on Facebook, while 83% have a presence on Twitter.

4. People aged 55-64 are more than twice as likely to engage with branded content than those 28 or younger.

Social Video Statistics

1. Facebook now sees 8 billion average daily video views from 500 million users.

2. 78% of people watch online videos every week, 55% watch every day.

Google Statistics

1. Google processes 100 billion searches a month, that’s an average of 40 000 search queries every second!

2. 89.3% of all internet searches are carried out by Google.

3. More than half of Google’s searches come from mobile devices.

Facebook Statistics

1. Facebook adds 500,000 new users every day; 6 new profiles every second

2. There are 40 million active small business Pages, but only 2 million of those businesses pay for advertising.

3. Facebook accounts for 62% of social logins made by consumers to sign into the apps and websites of publishers and brands

Twitter Statistics

1. 500 million people visit Twitter each month without logging in.

2. The average Twitter user has 208 followers.

3. There are 500 million Tweets sent each day. That’s 6,000 Tweets every second.

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