We’ve all heard the saying, “A picture is worth a thousand words.”
And while it may not be literally true, there’s no denying how much value the right image can bring to your website. There are a lot of directions you can go with the images on your website, so how do you know you’re going in the right one for your brand?
Images and photos have always been a vital part of visual communication, so ensuring that your website makes the most out of the images you pick is a must. Which is why 51 percentof B2B marketers prioritize creating visual assets as part of their content strategy.
Your audience is smarter than you think they are. They can identify when you’re using a common stock image, especially if it’s one that’s irrelevant and low-quality. Choosing the wrong image has the potential to ruin your website, in more ways than one. It can negatively impact both your UI and UX, so choose wisely.
Unsure what kind of image to use, how to ensure they provide SEO value, and save them as the right file type? Just keep reading.
To find out more about this article please visit: https://learn.g2crowd.com/choosing-the-best-images-for-websites