Like 4th of July fireworks, your marketing must be hot, bright and loud to break through, attract attention, and get people to act.
Just as fireworks have evolved to create amazing, synchronized light displays, marketing has also advanced so that we now have 13 states of marketing.
Like the original 13 states, each type of marketing has its own unique character. Yet, like our nascent country, all 13 promotional formats are united in a single goal, namely, “To get prospects and customers to buy!”
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